Concepts · 2026
Kopiika — accounting for sole traders website concept
A playful, colourful concept for an outsourced accounting service: pastel colours, tax “stickers” and a messenger chat instead of dry tables.
- Concepts
- 2026
- 8
- 2
Challenge
What the client came with
Concept: a website for an online accounting service for Ukrainian sole traders (FOP, groups 1–3). Taxes and reporting worry business owners, so the site has to ease the tension, explain plans with no fine print and lead to a request for an accountant.
Solution
What we did
We deliberately moved away from “serious” accounting aesthetics towards a playful style: a cream background with lavender, mint, lemon and pink, thick outlines, hard shadows and buttons that “press down”. Fonts: chunky Unbounded for headings and friendly Nunito for body text. The first screen has a headline with a marker underline and a word inside a “pill”, and on the right a sticker collage: a tax amount with a progress bar, “return filed” and a report date over a photo in an organic shape. Below are a tilted running line with typical pains, cards for the three tax groups, three plans with the featured one highlighted, the process shown as a messenger chat, a working group-3 tax calculator and a deadline calendar, an FAQ and a yellow closing block with a form. On mobile the menu collapses into a burger, columns stack, and the stickers scale down while keeping the composition.
Result
How it ended
A finished home page concept — a base we adapt to a specific accounting firm’s plans, services and tone of voice.
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